SOUND AND VISION

 

 
Beck reimagines David Bowies “Sound and Vision” with 160 musicians, as a fully immersive 360 degree interactive experience via the Lincoln Motor Company. It takes place on a 360 stage with Beck in the middle. It was created using 360 degree binaural heads. You can control the cameras using your webcam and moving your head around.

 

interact with on hello-again.com/beck360

 

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PLACEBO – THE NEVER ENDING WHY

 

 
A fanciful trip for goth-rock band Placebo, “The Never Ending Why” is an online interactive music video. Inspired by oldschool silhouette animation and puppetry, the video enables fans to battle with psychedelic fairytale monster inside a signature champagne valentine world.

 

interact with on theneverendingwhy.placeboworld.co.uk

 

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SOUR – MIRROR

 

 
The latest interactive video for Japanese band Sour reflects two big trends from this year: multiple pop-up windows and music videos that pull in the user’s personal data
Last year, Sour scored a big hit with their Hibi No Niero video which used fans’ webcam footage to charming effect. The new video, for track Mirror, echoes Arcade Fire’s The Wilderness Downtown in that it takes the user’s personal details (in this case Facebook, Webcam and Twitter) in order to create a personalised, multi-window experience.
Go to the site and you are asked to input your log-in details to Facebook, webcam and Twitter.

 

interact with on sour-mirror.jp

 

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ARCADE FIRE – NEON BIBLE

 

 
In October 2007, Arcade Fire created a website at beonlineb.com with the date October 6 displayed on it. After speculation over what the website was about, including rumors of new material or a live streaming of a concert, it was eventually revealed to be a video for “Neon Bible”, featuring Win Butler’s face and hands, which the viewer can interact with during the song. “Neon Bible” was the first song on the album to have a music video.

 

interact with on beonlineb.com

 

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ARCADE FIRE – BLACK MIRROR

 

 
In the most cryptic of all the Arcade Fire video’s out there, the new interactive video for Neon Bible opening track “Black Mirror” tops. Filmed mostly with green screens by the band’s usual art director Tracy Maurice, the video allows fans to toggle audio, including Win Butler’s voice and other background orchestrations via six keys at the bottom of the screen.

 

interact with on rorrimkcalb.com

 

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